How much does SHADO charge for Design Services?
Pablo Picasso once said: "you pay more for experience than content".
We at SHADO don't agree. We believe that everyone can have a design created to suit there own budgets:
At the top of the list is the Fixed Project cost. This is established once the overall content and workload is agreed by all for a set of deliverable dates and content, based upon input from the customer.
Then there is the possibility of agreeing a fixed hourly rate for a consultancy visit or period of work. This can be carried out either on site or at a convenient location to suit the customer, if the SHADO team can achieve the necessary working conditions.
Daily rates are also possible for limited response to a consultancy session.
Often Customers have taken up the option for certain new products, where they have had a reduced Consultancy cost package, with then an agreed Royalties cost & period for the balance.
We are always ready to discuss which solution can best meet you needs.
How can a Car Designer help my business?
It has been shown many times, that when it comes to making a decision on similar products in the Market place, the final choice is more often than not, down to the aesthetics that most appeal to the buyer.
Customers “ See it, Like it, ask about if it meets their needs, then buy it”. It becomes an emotional response.
The design of a Car must, in all of its parts, whether shape or function, appeal to the desires and needs of the Customer.
It is that expertise which SHADO can offer you, for any Project.
Design matters, and people care about the products they have, epecially when it is functional & beautiful.
How do you create the drawings in your portfolio pages?
Up to quite recently, all of the drawings here have been drawn by the tradition methods:
Up to 1993 most of the sketches were drawn A2 size on white Letraset Marker paper.
Some of the Rover sketches (CCV etc) were actually drawn at A1 size.
The technique mostly uses a grey Derwent pencil for the base sketch, which is then rendered using AD coloured marker pens. The shading is completed with chalk pastel (Caran D'ache or similar), with additional Derwent pencil work to add the required depth of colour.
Later sketches are genrally A3 size, and use more black BIC biro for the base sketch work. This is less forgiving with errors, but this can create a 'loose' sketched feel which makes the sketch feel more spontaneous.
For the last few years sketches have become a combination of quick BIC biro sketches, which are later scanned into Photoshop for the finished details to be rendered.
But the pen is still the quickest way of putting ideas across. The computer work just adds the photographic likeness of the finishes possible.